- GROUP 2/3 CAR SEAT: Designed for kids aged 4-12, weighing between 15-36kg and up to 150cm in height..
- ADJUSTABLE: Mifold can adjust to securely restrain children of all sizes - the lap belt guides have 3 positions and the Quick-Clip allows fast, easy and accurate adjustment for growing children..
- GREAT FOR FAMILIES: Narrow and slim design is ideal for middle seating, FITS 3 IN-A-ROW in most cars..
- PADDED SEAT CUSHION: Built using super tough plastic polymers like Delrin 100 ST from Dupont, aircraft grade 6061-T6 aluminium and supportive DenseFoam with non-slip FrictionFabric.
- COMPACT & TRAVEL-FRIENDLY: Measuring only 24cm x 23cm x 2cm, lighter than a small bottle of water (0.70kg) and easily packed to take with you on holiday, in taxis and rental cars, on school rotas, or days out. Fits into glove compartments and bags..
Product Description
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mifold the Grab-and-Go booster is the most advanced, compact, and
portable booster seat ever invented. mifold is 10x smaller than a
regular child’s car booster seat and it’s just as safe.
mifold has been regularly c tested successfully in certified
facilities around the world and meets or exceed the ECE R44.04 EU
Regulations of Child Restraint Systems.
The simple fact is that today, during one in five journeys,
children are not in car seats when on school rotas, with
grandparents or other relatives, in taxis, on holiday, in rental
cars and when a third car seat does not fit three-in-a-row. This
does not even include bigger kids on the border of the regulatory
limits, who do not want to appear babyish to friends who have
already outgrown child restraints.
With mifold there are no longer any excuses. With this compact
and highly portable device, children can easily keep one in their
backpack at all times, drivers can keep spares - clutter free -
in the glove compartment of their vehicle and family holidays
will always be stress free without losing cabin or luggage space.
With mifold, a child can always be safe no matter whose car they
are in - and that is the mifold vision.
Manufacturer's Description
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£ 1,800,000 raised with 26,100 backers. mifold Puts The Child's
Safety First
With the use of a 3-belt guide, mifold adjusts the adult seat
belt to fit the child by keeping the shoulder strap away from the
face and neck, but correctly postitioning it on the collar ,
and the lap belt off the abdomen but on the hip s instead. A
rigorously tested and certified Group 2/3 "Universal" car seat
for 4 to 12 year olds (EU R44.04), mifold offers the correct
a of restraint in case of impact, empowering parents and
caregivers to put the child's safety first.
ADVANCED ENGINEERING Built using super tough plastic polymers
like Delrin 100 ST from Dupont, aircraft grade 6061-T6 aluminum
and supportive DenseFoam with non-slip FrictionFabric. Top
designers, engineers and industry experts have created the
mifold, the most advanced car seat ever invented, to not only be
mighty strong, but to also offer ultimate comfort.
COMPACT & PORTABLE The mifold Grab-and-Go booster seat is more
than 10x smaller than a regular booster seat and just as safe.
Measuring only 24cm x 23cm x 2cm and weighing less than a small
bottle of water (0.70kg), with this mighty small, strong and
highly portable car seat, a child can keep one in their backpack
at all times, drivers can store spares in the glove compartment
for clutter-free storage and light travellers will not lose cabin
or luggage space.
FAST & ADJUSTABLE 3-BELT GUIDE mifold can adjust to securely
restrain children of all sizes - the lap belt guides have 3
positions and the Quick-Clip allows fast, easy and accurate
adjustment for children of all heights, (as well as one-handed
use) positioning the seat belt correctly on the collar .
mifold takes up to 30 seconds to fit and is engineered for 4 to
12 year olds, weighing between 15-36kg and no taller then 150cm.
Great For On-The-Go Taking less than 30 seconds to fit, mifold
is ideal for those times when regular car seats are simply not
available: when travelling, in taxis, rental cars, school rotas,
days out with the grandparents/relatives, play dates, unexpected
journeys and 3-in-a-row. mifold is not a replacement for a
child's regular car seat that is used everyday. Rather, mifold is
an addition to the current family of car seats for those times
when an easily portable child safety restraint is most needed!
mifold Is A Child Safety Restraint A new law on backless booster
car seats has recently come into force.
The new rule, however, does not affect mifold. mifold complies
with current regulations - ECE R44.04 - and is still safe and
legal.
About the Startup Describe your product in 3 words.
Advanced - Compact - Portable
How did you come up with the idea for this product?
In 2001, I had a vision to create a child car safety seat that
was so compact and portable that my children could keep one with
them all the time and be safe, no matter whose car they were in.
This vision came from my own need. Our children were often in
other people’s cars without safety seats: especially when we were
carpooling with local families for the school run. I thought, if
I could make a booster that was really small and really tough -
one that could easily be taken everywhere - then our children
could always be safe, no matter whose car they are in. It took a
few years, and now my children are too old for booster seats, so
I am delighted that other parents and caregivers are benefitting
from the invention.
What makes your product special?
mifold is special because it is the most advanced, compact, and
portable child car safety seat ever invented.
mifold is more than 10x smaller than a regular booster seat, and
just as safe. It is completely different to all other Child
Restraint Systems and succeeds in being so compact and portable
by completely redefining the way booster seats work.
Regular booster seats lift the child up to be in the position of
an adult; mifold does the exact site: instead of lifting the
child up, it holds the seatbelt down (it’s that simple). The
patented design takes the seat belt of the stomach and the neck,
making it safe, comfortable and easy to use. If the child does
not need to be lifted, then the booster can be flat. If it can be
flat, then it can be folded, making it both compact and portable.
mifold is the size of a paperback book: 10” long and 2” thick,
it is less that 4 and a half inches wide when folded and weighs
less than 1.8 pounds. This incredibly small, tough device is
achieved using super tough plastic polymers (such as Delrin 100ST
from Dupont) and 6061-T6 aircraft grade aluminium. Top designers,
engineers, and industry experts together have created mifold. It
is protected by U.S. Pat. No. 9,376,088 with various other
patents and design registrations granted or pending.
With mifold there is no longer any excuse. With a compact and
portable device, a child can easily keep one with them all the
time and drivers can keep spares, without cluttering up a car and
losing cabin or luggage space. With mifold, a child can always be
safe no matter whose car they are in.
What has been the best part of your startup experience?
The most rewarding moments come when children, parents and
caregivers tell how much the love and appreciate mifold. Today,
tens of thousands of children are riding more safely in cars than
before they received their mifold Grab-and-Go booster seat.
The best part of the experience is working with such a
wonderful, motivated and dedicated team. The mifold employees,
our industrial designers, mechanical engineers, material
scientists, manufacturing partners, supply chain and logistic
experts and sales people, retailers and distributors, are all
focused on the same vision. The knowledge that together we are
improving the safety of children in cars, and can help reduce the
number of injuries and deaths worldwide, is wonderful. This is
why we all come to work in the morning. I had a vision 15 years
ago. Today it is a reality.
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Box Contains
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1xBooster seat
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